Post by anamika371 on Jan 13, 2024 10:19:07 GMT
And that’s okay. Think of it this way: Nobody clicks on an ad because they’re impressed by its keyword density. Instead, they click on an ad because it makes a compelling offer. Free guide >> Tricks to Get the Click: Tips for Writing Better PPC Text Ads . Tell people why they shouldn’t click on your ad Wait—what? Aren’t we here to talkentice people to click? Why the heck would I tell people to not click on my ads.
Because sometimes your ads will be triggered by people who are more Email Marketing List likely to forge a friendship between Matt Barnes and Derek Fisher than become your customer. It seems absurdly obvious, but it warrants boldface text: You don’t want users to click on your ads unless there’s a chance they’ll eventually become your customers.
Otherwise, you’re spending money on clicks that offer nothing in return. That’s … less than ideal. In a perfect world, there’d be a surefire way to completely eliminate any chance of attracting unqualified clicks. Although, sadly, that’s not the case, there are copywriting strategies you can use to reduce the risk of those budget-draining clicks taking place. The most straightforward way to do this is using your copy to tell.
Because sometimes your ads will be triggered by people who are more Email Marketing List likely to forge a friendship between Matt Barnes and Derek Fisher than become your customer. It seems absurdly obvious, but it warrants boldface text: You don’t want users to click on your ads unless there’s a chance they’ll eventually become your customers.
Otherwise, you’re spending money on clicks that offer nothing in return. That’s … less than ideal. In a perfect world, there’d be a surefire way to completely eliminate any chance of attracting unqualified clicks. Although, sadly, that’s not the case, there are copywriting strategies you can use to reduce the risk of those budget-draining clicks taking place. The most straightforward way to do this is using your copy to tell.